Website Design and Search Engine Optimization (SEO)
Wisconsin Web Builder & Co. offers full-service digital agency approach to grow your brand online.
Responsive Website Design (RWD)
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Designing and developing websites that are optimized for mobile and tablet devices is an important aspect of the work we do at Eau Claire Web Design & Co. All of our websites are created using the latest practices in responsive design. Responsive design technology employs, Flexible Grids, Flexible Images and Media queries to adjust content and page elements accordingly. Visitors can browse from desktops, tablets, or smartphones and the website will dynamically resize according to the device’s screen.
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Benefits of Responsive Design
Supports Multiple Devices – According to Usability.gov, 56% of American adults own a smartphone and 34% own a tablet. RWD ensures users can access content at home or on the go.
Improves Usability – Through the use of media queries the width of the browser is determined and the appropriate content is served.This fluid response to various devices makes it easier to navigate and find information.
Increases Performance – Mobile users are often looking for information quickly and easily. RWD optimizes site code such as HTML, which improves loading times and site speed, keeping users on site longer.
Improves Usability – Through the use of media queries the width of the browser is determined and the appropriate content is served.This fluid response to various devices makes it easier to navigate and find information.
Increases Performance – Mobile users are often looking for information quickly and easily. RWD optimizes site code such as HTML, which improves loading times and site speed, keeping users on site longer.
Search Engine Optimization (SEO)
Creating an elegant, user-friendly website is just the first step in the website design process. Build it and they will come is no longer useful. Even if you have the most creatively designed site on the Internet, it won’t do you any good if no one can find it. Search Engine Optimization is a complex and methodical process, which is not a one-and-done deal. Without the continuous monthly attention of an SEO professional, very little can be accomplished.
Search Engine Results Page (SERP'S)
The basic goal of SEO is to take advantage of search engine algorithms in order to place your website near the top of the SERP’s for strategic keywords. Users rarely scroll past the first two pages of results, so if you want to be visible online, it’s important to take steps to get your website friendly with search engines.
Maximizing Search Rankings
We identify relevant keywords based on search volume, website relevancy, and competitive level. These valuable keywords are then used to create targeted written copy based on the unique functional and design elements of each page. But search engines are not just interested in website content. The search bots also crawl through the back-end coding to obtain data for ranking algorithms. To create fully optimized websites, we also integrate SEO content into HTML tags for the title, description, headers, images, and links for each page. Even the most basic website has hundreds of elements that need to be optimized.
